Dubai, UAE, Could 22, 2024, ZEX PR WIRE,(*6*) Delivering on its dedication to offer engaged and empowered reside streaming premier sports activities experiences to its customers, myco, the main web3 video streaming platform has secured the digital streaming rights for 6 prestigious ICC tournaments for two years. This consists of the T20 World Cup 2024 set to happen within the Caribbean and the USA in June 2024, and the ODI Champions Trophy, scheduled for early 2025 together with Ladies’s T20 & ODI Worldcup for PK area. Moreover to be able to convey the Cricket World Cup and different main cricket tournaments like IPL, PSL, MCL to its worldwide audiences, myco has additionally secured a strategic partnership with main Sports activities channel in US & Canada “Willow TV” which can be out there on myco on a subscription mannequin for all North American Cricket Lovers.
This newest growth follows myco’s profitable acquisition of the reside streaming rights for the just lately concluded Pakistan Tremendous League 9, with Season 10 already secured for subsequent yr. The platform’s journey with main cricket tournaments started with the resounding success of the ICC World Cup 2023, which not solely laid the inspiration for additional acquisitions but additionally showcased the immense potential of its distinctive web3 mannequin which resulted in a median engagement time of over half-hour in comparison with its web2 counterparts which have common periods beneath 10 minutes. Vital to notice that whereas that is the primary main sports activities providing for the North American customers, myco has previously streamed varied Worldwide sports activities tournaments in MENA & South East Asia like English Premier League and a number of other vital sports activities corresponding to tennis, padel, squash, MMA, karate, boxing, racing, backgammon and e-sports.
Somair Rizvi, Co-founder & CEO Enterprise Operations at myco, expressed pleasure about securing the rights for ICC tournaments, stating, “We’re thrilled to convey the joy of the ICC World Cup to cricket followers throughout Pakistan & North America by means of our partnership with Willow TV for the following two years. This partnership reaffirms our dedication to offering entry to thrilling sporting occasions whereas empowering viewers by means of our modern web3 mannequin.”
About myco:(*6*)
myco is the quickest rising web3 streaming platform within the World with a various vertically built-in content material slate starting from reside sports activities, movie, documentaries to influencer and user-generated content material (UGC). We’re fueled by the imaginative and prescient of constructing a video content material tremendous dApp that delivers true empowerment and possession to each viewers and content material creators or publishers, with a very decentralized on-chain financial layer and an on-chain video infrastructure layer.
With over 10 million registered customers in over 190 nations and a various content material library that includes 200+ reside sports activities occasions, 1000+ watch hours, and 50+ unique productions, myco stands as a premier vacation spot for sports activities fanatics. The platform’s has in depth partnerships with over 2000 creators and influencers together with some excessive finish companion channels and over 1M person generated (UGC) movies on the platform. Until date the platform has carried out greater than 2.5 MN micro cost transactions rewarding customers and creators for his or her participation throughout the platform’s economic system.
Printed On: Could 22, 2024