Billboard Latin Music Week 2024 Guide

If Latin music exploded in 2023, it consolidated in 2024. In accordance with Luminate’s 2024 Midyear Music Report, it’s now the fastest-growing core style in the USA, and Spanish is the second-most-consumed language in music each stateside and globally, behind solely English.

This 12 months, Billboard Latin Music Week celebrates it thirty fifth anniversary Oct. 14-18 on the Fillmore Miami Seaside, with a variety of acts from around the globe that displays the style’s versatility each musically and as a enterprise. The festivities will embody the Billboard Latin Music Awards (airing on Telemundo on Oct. 20) — plus these highlights. (For a full schedule of occasions, go to billboardlatinmusicweek.com.)

Miami Superstar Information Leisure
“From Viral Hits to Billboard Charts: The Energy of Content material Creators”

Content material creators have change into more and more distinguished in elevating consciousness of Latin music and artists — and now, a lot of them are signing recording offers of their very own. Previously six months, Mexican influencers Yeri Mua and Domelipa signed with Sony Music, and Mario Bautista, one other Mexican influencer, signed to Warner. At Latin Music Week, Mexican TikTok powerhouse Kunno — who has shut ties to many Latin music stars and has additionally dabbled in music — will reasonable a dialog between Mua, Domelipa and Bautista, together with web character Sophia Talamas and Venezuelan comic Marko.

Miami Superstar Information Leisure
“Making the Hit Stay with Grupo Frontera”

For a fourth consecutive Latin Music Week, this groundbreaking session will host artists as they develop successful in actual time. This 12 months’s panel options the norteño band that has earned greater than 20 No. 1s on the Billboard charts since 2022, as its six members showcase their knack for adapting songs from different genres into their private fashion. Two earlier tracks created at Latin Music Week have been commercially launched: Blessd and Ovy on the Drums’ “Billboard” and Pedro Capó and Carín León’s “Existo.”

Miami Superstar Information Leisure
“From Golf equipment to Stadiums”

An unprecedented variety of Latin acts, together with Unhealthy Bunny, Karol G, Grupo Firme and Feid, have toured stadiums prior to now 12 months. However their street to large ticket gross sales started with their ground-up growth: As an example, Colombian star Feid’s outstanding run culminated in July together with his first-ever stadium live performance at Miami’s Arduous Rock Stadium. Feid joins his supervisor, Luis Villamizar, and Hans Schafer, Stay Nation senior vp of world touring, in a frank dialog about the best way to construct a touring profession that sells out main venues globally.

Miami Superstar Information Leisure
“The Profitable Combo of Sports activities and Music”

Latin artists are growing nearer ties than ever to the sports activities world, with ventures starting from workforce possession (Anuel AA, Ozuna, Unhealthy Bunny, Marc Anthony) to sports-related gigs like Anitta’s latest halftime efficiency on the first NFL recreation in Brazil. This summer season, Copa América, the soccer event that was performed in the USA and featured regular cross-promotion between athletes and musicians, demonstrated the game’s shut ties with Latin acts — which would be the focus of a dialog between music stars and soccer stars Igor Lichnovsky and Leonardo Campana, moderated by Latin sports activities manager-agent Daniella Durán.

Miami Superstar Information Leisure
“The New Latin Music Enterprise”

Latin artists, distributors and labels have gotten more and more progressive of their deal-making, crafting every thing from catalog offers to one-offs. Rancho Humilde, the label based by entrepreneur Jimmy Humilde, has been a trailblazer on this regard, becoming a member of forces with completely different majors and distributors, and likewise making new label offers with its personal artists. Humilde leads a dialog with Txema Rosique, senior vp of A&R for Sony Music U.S. Latin; Cris Falcão, managing director of artist and label technique/GM of Latin for Virgin Music Group; and producer Atella, who’s head of music for Zumba and leads the newly launched ZML Data.

Miami Superstar Information Leisure
“The Legacies Panel”

Custom runs deep in regional Mexican music, with a lot of its present prime stars carrying on the musical legacies of well-known dad and mom and even grandparents. This once-in-a-lifetime panel will for the primary time unite Chiquis Rivera, daughter of late banda legend Jenni Rivera; Camila Fernández, who’s following within the mariachi custom of her father, Alejandro, and grandfather Vicente Fernández; Lupita Infante, upholding the legacy of the long-lasting ranchera singer and actor Pedro Infante; and Majo Aguilar, representing the golden age of Mexican cinema via her musical heritage from grandparents Antonio Aguilar and Flor Silvestre. Sponsored by Smirnoff Ice, the dialogue will delve into their particular person and familial contributions to their wealthy cultural traditions.

Miami Superstar Information Leisure
“The Sony Music Publishing Icon Q&A With JOP (Jesús Ortiz Paz)”

The mainstay Latin Music Week Q&A this 12 months spotlights the chief of Fuerza Regida and founding father of Avenue Mob Data. Launched by Jorge Mejia, president/CEO of Sony Music Publishing Latin, and moderated by Leila Cobo, Billboard’s chief content material officer of Latin/Español, this session will present deep insights into the band’s business achievements and the growth of its report label. Fuerza Regida grew to become the primary Latin band ever to prime Billboard’s 2023 year-end High Artists — Duo/Group checklist, and the act continues to innovate, introducing a mix of Jersey membership and corridos (dubbed “Jersey corridos”) on the group’s 2024 eighth studio album, Pero No Te Enamores.

Miami Superstar Information Leisure
“The Icon Q&A With Gloria Estefan”

Contemporary from receiving the Legend award on the 2024 Billboard Latin Girls in Music celebration, the Cuban American famous person will sit for an intimate dialog about her four-decade profession. Estefan — who rose to fame within the Nineteen Eighties as lead vocalist for Miami Sound Machine, alongside her husband, Emilio, and adjusted pop music endlessly by infusing English-language pop with Latin taste, whereas singing en español as properly — grew to become the primary feminine Latin artist to be inducted into the Songwriters Corridor of Fame in 2023. The Broadway musical telling her life story, On Your Ft!, is being tailored right into a function movie.

This story seems within the Sept. 28, 2024, situation of Billboard.

Get weekly rundowns straight to your inbox

Signal Up